WELCOME TO SOUTHERN PROFESSIONALS INC
WE ARE..
YOUR PARTNER, YOUR PROFESSIONAL SALES TEAM, EXPERTS IN THE VALUE CHANNEL
Our mission is to guide our retailers and manufacturers as they navigate through the purchasing, promotional, and customer service process.
What We Do
We specialize in building new brands and launching private label programs.
Maintain Key Relationships
Relationships are the secret to our success.When challenges arise, we have the right connections to get them resolved quickly and deliver a win-win for everyone involved! Merchants are constantly changing to new positions and moving to new retailers. We make it our job to stay on top of all these changes and know who is managing what desk.
Private Brand Management & Product Launches
With our Item set up experience our team protects your brand and reputation with on-time item creation. Decades of experience with 1WorldSync, Retail Link, and Aspect. Post Line Review Modular and Replenishment Analytics allows us to provide best in class category management and replenishment expertise. WIth a weekly analysis we provide each client a customized weekly KPI report, a “starting point” of our weekly analysis process. Understanding the bigger picture is one of our core strengths. We will guide you while we help grow your brand.
Advanced Analytics
With Forecasting Recommendations our method includes and incorporates all steps of the supply chain, production process, and timelines. We also supply our clients with “recommended” forecast for production planning. Our Price Elasticity Analysis takes the guess work out of the impact of price changes. Our proven method will give you a greater degree of confidence on how a price increase or decrease will impact unit volume. Our Goal is to help you make the most informed decisions in every situation.
Content Management
We work with the dot-com retail teams to upload new items, maintain current images and product description. Online sales continue to grow and it is important to provide up-to-date information and messages to the customer.
Retail Analysis
Demographic Information Leverage – Our category management leader will be able to analyze “who” our customers are by using Walmart’s Retail Link extracted data to aid in growing store points of distribution.
Customer Insights
We have a depth of experience and knowledge in the retail industry to help give you the proposal advantage over your competition. We have over 20 years’ experience with Walmart/Sam’s Club and over 50 years’ experience with Discount Stores.
Marketing & Promotion
With years of valuable experience and service in the retail industry, we are able to provide excellent recommendations and counsel to our clients in order to maximize in store sales.
Local Contact
We provide buyer and support team immediate response for questions and needs. This is a critical element to secure major import or domestic business with Walmart. Every sample you send to the Buyer will be hand-delivered by a member of our Team.
Administrative Assistance
Includes uploading Certificates of Insurance into ClearTrack system, Managing Vendor Non Compliance concerns, Generate Quote Sheets, Transportation claims, and many other issues that arise during daily operations. We provide assistance in managing certifications, Vendor Non Compliance concerns, and Transportation claims. Additionally, we assist in managing service issues and help manage PO’s.
Let Us Help You Get your Product In Stores
Southern Professionals, Inc. is a full-service brokerage firm partnering with manufacturers and retailers since 1979. We are a team oriented company that works very closely with our buyers and manufacturers to ensure our clients achieve excellent results and substantial business growth.
Retailers we specialize WITH
Testimonials
Southern Professionals is here to help grow your business. We are passionate about providing the most outstanding service possible and since 1979 we have built our company on strong relationships and providing the best service possible.
Our Team
Bert has three daughters, and his world revolves around them. When he isn't working or with the girls, he tries to exercise in the outdoors. Bert's passion for serving others and providing the best service possible to our clients sets the tone for our entire team. When asked what he loves most about being part of the Southern Professionals team he simply said, "I truly care for our people, I love serving our clients, and I love that we can support organizations who are making a difference in this world.
Dena lives in Bentonville, Arkansas, and has two boys, one of whom is in the Navy. She is an avid animal lover and has five dogs, one cat, and a saltwater aquarium. In her spare time, she works with a dog rescue, hence all the dogs. She also loves to play tennis and enjoys quality time outside. Dena has been calling on Walmart and Sam’s for over 25 years and brings a wealth of knowledge and expertise to the Southern Professionals family. Over the course of her career, she has held various roles: analytics, category management, marketing, and sales. She is very excited to bring her expertise to the team.
In 2020, Justine Cruz and their partner solidified their commitment to each other in the face of global uncertainty. The couple enjoys taking long drives, streaming shows on Netflix, and engaging in karaoke during their downtime.
Professionally, Justine Cruz is distinguished by an expansive understanding of the digital landscape, particularly in Digital Advertising. They have adeptly leveraged this knowledge across various roles, demonstrating versatility and proficiency.
At Southern Professionals, Justine values the collaborative spirit and the supportive culture that prevails. Here, the team works in unison towards shared goals, fostering each other's development, and ensuring superior service to their clients.
Bree is from Bentonville, Arkansas where she lives with her spouse and two pets. She loves the vibrant culinary and art scene and enjoys indulging in nature walks across the Northwest Arkansas region. Bree has amassed valuable experience across diverse fields in communications, technology & innovation, merchandising, and marketing during her tenure at Walmart and in non-profit. She is excited to leverage her expertise on the Southern Professionals team to support you and your business!
Kate lives in Norfolk, Virginia with her two children and was born and raised in Virginia Beach. She enjoys doing fun projects with the kids, attending local charity events, and going to the beach (of course). Kate comes from the buying side of merchandising and has been involved in various roles and categories at the Navy Exchange and Dollar Tree. She is excited to bring her talent and expertise to the Southern Professionals team!
Andrew currently resides in Bentonville, AR. He enjoys football, family and music. The best part of working at Southern Professionals is the collaborative effort to help deliver the best service to the customers and suppliers as well as giving back to the community.
A COMPANY THAT CARES
Our Roots.
Southern Professionals has convenient locations in Bentonville, Arkansas and Atlanta (Woodstock), Georgia to better serve you.